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What is Tread Literature?: Definition

Tread Literature:

Trade literature is an important source for getting information about particular products and their development. Often, it may be the only source for such information. As such, when the required information is not available elsewhere, then particular trade literature may become a primary source. Trade literature aims to describe and also illustrate equipment or goods or processes or services relating to manufacturers. The basic objective of such a literature is to sale products produced by a manufacturer or to advance the prestige. It is issued by manufacturers or dealers and is often very well produced. It is issued in a variety of forms. It may take the form of a technical bulletin, price lists, data sheets, etc. Trade literature lies usually outside the scope of usual trade channels. The bookseller lies usually outside the scope of usual trade channels. The booksellers are disinterested to handle this kind of literature. Though these are normally available free, but at time they are arbitrarily priced for those who are not buying the concerned component or equipment, product or service.
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Md. Ashikuzzaman

Work at North South University Library, Bangladesh.

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